[VIDEO] Bob Lutz Talks Detroit 3, Leadership, and More

By
Steve Burns
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[VIDEO] Bob Lutz Talks Detroit 3, Leadership, and More


Automotive guru Bob Lutz stopped by the Autoline After Hours set last week for an hour-long conversation on his half-century in the auto business, electric vehicles, and more.

Lutz is currently Chairman of the Board of Carbon Revolution, the Australian company that makes the carbon fiber wheels for the C8 Corvette Z06, E-Ray, and ZR1. He’s held senior leadership positions at several automotive companies including GM, Ford, and Stellantis (Chrysler back then). Additionally, he’s authored 4 books on the auto industry.

The conversation is a fascinating look into the experiences and philosophies of one the industry’s all-time great leaders. He’s had his hands on more car models than we’ll ever know, and we get tidbits from his extensive career throughout the episode.

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We found his recanting of working with Lee Iacocca in the 1990’s to be particularly interesting. From the leadership side, he’s got an interesting view of how to get today’s automakers back on track. Saying he’d start by simply applying the 80/20 rule. First, find the 20% of the people that do 80% of the work, build them up, and then “getting rid of” the other 80%.

The 60-minute interview will keep your attention throughout. Whether your focus is leadership, automotive history, or just great story telling, we think you’ll love this talk with Bob Lutz. When Bob speaks, we listen.


Source:
Autoline After Hours

Related:
Former GM Chair Bob Lutz to Join the Board of Carbon Revolution
[PODCAST] Bob Lutz Says C7 Corvette Was Developed with just $270 Million and a Mid-Engined Cadillac was also Planned
Bob Lutz: C7 Corvette is a Much Bolder and More Dramatic Design

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1 COMMENT

  1. Had Mr. Lutz been anointed by and endorseded by Lee Iaccocca upon Iacocca retirement as head of Chrysler Corp. Instead of blocked by him, Chrysler would still be a stand alone American company.
    Mr. Lutz like many of his late 80’s and 90’s Chrysler leadership put heart and soul into the company.
    As a GM at a Dodge dealership, then the dealer owner of a CDJ dealership the feeling emanating from Highland Park was team. One of great personal pride. A belonging to something. Not just a high dollar job.
    Iacocca bring in Bob Eaton from GM Europe was a misstatements. Mr. Eaton took a job.
    His misguided ‘merger of equals’ with Germanys Diemler Benze wouldn’t have happened under Mr. Lutz leadership.
    So after the merge all, especially including Mr. Lutz were pensioner of by controlling Dimeler and the downward spirel of Chrysler began.
    Wallstreet in no small part was also responsible. Chrysler was very profitable from the early 90’s with massive cash reserves not reflected in its stock value.
    It is said corporations have no heart, soul or face. Well the Chrysler Corporation of that era flies in the face of that!

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