Before the 2020 Corvette Stingray was revealed last summer in California, the hottest car in the market was the return of the 2020 Toyota Supra, which brought back the iconic model that had been discontinued in the USA since 1998.
Then the mid-engine Corvette showed up and sucked the wind from Toyota’s sails (sales?). While the Toyota was priced with an MSRP of $49,990, the actual sticker was often closer to $59,990 which coincidently, was also starting MSRP for the 2020 Corvette. Enthusiasts flocked to Chevy dealerships to see the new Corvette and many put in their order for the new car, only to find themselves on a never-ending wait as production for the Corvette was interrupted first by the UAW strike and then the Coronavirus.
Now a Toyota dealership in Shreveport, Louisiana is looking to capitalize on that delay with a billboard that asks Corvette owners if they are “Still Waiting on a Corvette?” as they promote the availability of the Supra.
A picture of the billboard from Yokem Toyota was posted to the Corvette Forum yesterday by “mudbug” who says “Had to laugh at this billboard for the local Toyota dealer. Board says, “Still waiting for a Corvette?” Sorry re the clarity of the pic-but you get the drift. Yes, I think I’ll wait a while, thank you. TPW 7/20, if it hasn’t moved again.
The return of the 2020 Toyota Supra has been derided by some as a BMW Z4 dressed up with Toyota badges and they aren’t wrong. BMW and Toyota collaborated the car, but fans of the previous Supra models are not all that impressed with the current performance, which is powered by BMW’s 3.0-liter turbo engine that makes 335-hp and 365 lb-ft of torque.
Back on the Forum, a member named “Sin City” summed up the feelings of many by writing, Translation: “Please, please please buy my Supra no one wants!”