An old adage says that imitation is the best form of flattery. Obviously we were not the only ones that recognized the high bar in terms of value set by Chevrolet’s performance leader, the Corvette Z06. The folks over in Auburn Hills (that’s Chrysler headquarters) also have come to realize that the 600 SRT Vipers sitting unsold weren’t flying out the dealers’ doors; in fact they aren’t even limping out the doors, and compared to the new Corvette Z06 things were obviously going to get worse for SRT’s sports car.
Last month only 38 SRT 2014 Vipers were sold. That rate of sale equates to a full year and a half supply of unsold 2014 cars and the 2015s are on their way. It doesn’t take a marketing genius to realize that when the new Corvette Z06 hits the dealerships in late December or early January things for the Viper wouldn’t get any better especially considering the price of a 2014 SRT Viper is $101, 300, over $20K more than the more potent 2015 Z06.
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