Photo Credit: IMSA.com
Chevrolet already offers Corvette owners a unique way to take delivery of their rides through the R8C delivery program at the National Corvette Museum. Now Chevy is expanding delivery options for other bow-tie models as well. The automaker announced this morning that they are expanding their off-site deliveries of Corvettes and other select Chevrolet models at the Chevrolet Delivery Center at the Daytona International Speedway.
The program will kick off later in 2016 which allows customers to take delivery of their new cars (and trucks) as well as enjoy a tour of Daytona International Speedway and participate in an on-track driving experience. Owners that take delivery at the Chevrolet Delivery Center at DIS will receive a keepsake to commemorate the experience as well as authentication that their new Chevrolet was delivered and driven at the Speedway.
“Chevrolet is committed to offering our customers the best overall vehicle ownership experience possible – starting with the most technologically advanced and most dynamic vehicles in the brands history,” said Alan Batey, president of General Motors North America and leader of Global Chevrolet. “Beyond the vehicle, we are determined to deliver exceptional service through our dealers and unique experiences that only Chevrolet can offer, like driving your first miles in your new vehicle at the famed Daytona International Speedway.”
The new delivery option comes as part of Chevrolet’s Founding Partnership at Daytona International Speedway. The track’s $400 million DAYTONA Rising project features Chevrolet at one of the five major fan injectors as well as 20,000 square feet inside the motorsports stadium for Chevrolet new vehicle displays and fan engagements.
The Chevrolet Delivery Center at DIS will be located in the infield adjacent to Gatorade Victory Lance and will have the familiar appearance of a neighborhood Chevrolet dealership.
Customers will be able to select the Daytona delivery experience when ordering their new vehicles at their Chevrolet dealership. Pricing for the new program will be released later this year.
“The Chevrolet Delivery Center is the type of elevated experience that guests visiting Daytona International Speedway come to expect,” Daytona International Speedway president Joie Chitwood III said. “This new offering complements the enhancements already made to the ‘World Center of Racing’ through the $400 million DAYTONA Rising redevelopment project. We’re looking forward to witnessing that first delivery later this year.”
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