STUDY: Consumers are Googling the Ford Bronco and the C8 Corvette Stingray

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STUDY: Consumers are Googling the Ford Bronco and the C8 Corvette Stingray


The good news is that there’s so much buzz about the new mid-engine Corvette that will be hitting dealerships in the next few weeks.

The bad news is that the 2020 Stingray finished second behind a Ford of all things – the new Bronco – as the upcoming vehicle with the most searches on Google after an extensive evaluation of data since Jan. 1 by PartCatalog.com.

Interestingly, the searches seemed to be geographically oriented, with the Corvette dominating 13 states in the South and middle tier of states. The Bronco was the favorite in 19 states, mostly in the middle of the country.

Five other vehicles also dominated the findings, with the Land Rover Defender taking first in six states, Porsche Taycan in five states, Tesla Model Y in three states, and two electric vehicles – the upstart brand Rivian R1T and the Ford Mustang Mach-E in two states each.

STUDY: Consumers are Googling the Ford Bronco and the C8 Corvette Stingray


“It’s something both our fans love and our staff loves to do it,” says Alan Marek, the owner of PartCatalog, a car and truck accessories website out of Austin, Texas. “We started doing them a few months ago when the Cybertruck was announced and have continued to do them, with a different spin each month.”

With so many interesting new cars coming out soon, PartCatalog wanted to see how much interest Americans had in each of them.

“The biggest story here, in our opinion, is that Chevy/Ford still dominates Midwest and southern states,” Marek tells Marketing Daily.

“Despite its increasing popularity, chatter on the Model Y mostly remains on the West Coast (in comparison to the other cars).”


Source:
partcatalog.com via mediapost.com

Related:
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STUDY: The Corvette Is One of the Least Accident-Prone Vehicles on the Road
STUDY: Corvette Ranks as One of the Sports Cars People Keep the Longest

 



1 COMMENT

  1. I suspect the Ford Bronco, gets more interest, because it appeals to the simpler “unwashed” class, which is a higher percentage of the population 🙂 LOL

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