It’s all a matter of perspective.
While Chevrolet no doubt would like to be selling more new Corvettes, America’s legendary sports car is still running circles around its foreign competitors.
Figures just released show that January-March sales of the Corvette did decline 20 percent from 2015 to 2016. Chevy sold 6,370 Corvettes in 2016, compared to 8,517 during the same period in 2015.
However, don’t cry too much for the Corvette.
While its segment share did decline from 46.0 percent in 2015 to 40.8 percent in 2016, the Corvette has still easily outsold its nearest competitors this year.
In fact, if you add the total sales for the Porsche 911 (2159), Jaguar F-Type (1124), Mercedes SL (887), Porsche Cayman (875), and Mercedes SLK (850) together for the first three months of 2016, they still don’t match the number sold by Corvette alone.
At the NCM Bash last weekend, Corvette product manager Harlan Charles shared the good news with us and provided these slides to show just how much Corvette dominates its segment:
Chevy also has an ace in the hole, too. We suspect that the overwhelmingly positive reaction to the new 2017 Corvette Grand Sport that will go on sale in just a matter of weeks will push Corvette sales back up again, meaning that 2016 calendar year sales will likely still be very healthy for Chevy’s halo car.