Lotus Ad Comparison to Corvette Filled With Inaccuracies

Lotus Ad Comparison to Corvette Filled With Inaccuracies

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Lotus AdvertisementA recent ad from a Lotus dealer compares the Elise to four other convertible sports cars in the same class. Unfortunately for Lotus, the ad is filled with several inaccuracies, and has become a joke among enthusiasts. The Corvette Convertible, for example is listed as having a 3.2L 6 cylinder engine. Not since 1955 has there been a 6 cylinder available in the Corvette. And secondly, the Corvette’s 0-60 mph time is blasphemous! 5.4 seconds! Humph. That wrong piece of data came actually came from Edmunds.com. Chevrolet lists the Corvette’s 0-6 mph time at 4.2 seconds. Lastly, who would want a BMW M3 Convertible? According to this Lotus advertisement, the M3’s city/highway mileage is 1/23!! If the dealer group continues to run ads like these, Lotus might as well hire pitchman extraordinaire Joe Isuzu.
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Senior Editor and founder of "Corvette: Sales, News & Lifestyle". I drive my dad's 1966 Corvette Sting Ray Convertible and call the Corvette Museum home.

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