It’s the day after the Super Bowl and everybody is talking about the ads that appeared during the game last night. While most are talking about the Doritos commercial or the somewhat disturbing #PuppyMonkeyBaby, our favorite super bowl ad was the Corvette Z06 commercial from Wild West Chevrolet.
Combining two of our favorite things – Corvettes and Doritos – sounds like a sure-fire winner.
At least Micheal Brown hopes so.
No Corvette this year for the Super Bowl MVP.
That’s the word from Automotive News regarding General Motors’ advertising plans for this year’s Super Bowl.
GM will skip the ads during the game but will still have a presence as Chevrolet will be presenting the game’s MVP with the new mid-size Colorado truck during the post-game show.
One of the coolest prizes in all of sports is the awarding of a Corvette for being MVP. Over the last few years, Corvettes have been given to Super Bowl MVPs Eli Manning and Joe Flacco, as well as baseball’s Mariano Rivera who won Major League Baseball’s All Star MVP last July.
But sadly, no Corvette will be offered this year to the Super Bowl MVP. Instead, Chevrolet has officially confirmed to us that they will be offering the games most valuable player a new Silverado High Country pick up truck.
If you watched the Rolex 24 Hours of Daytona, you would have seen this new :60 second commercial from Chevrolet for the 2014 Corvette Stingray. Called “Machine”, the Stingray is shown racing around a track with a helmeted driver.
Last week, Baltimore Ravens quarterback Joe Flacco won the Super Bowl’s Most Valuable Player award and thus the keys to a brand new 2014 Corvette Stingray. As we all know too well nothing in life if free. With this in mind, Forbes and The Detroit Free Press took a closer look at how much Flacco’s “free” Corvette could cost him.
It’s a shame that a deal couldn’t be worked out between General Motors and the organizers of the Super Bowl halftime show on Sunday night to spotlight the C7 Corvette.
With seemingly the entire world watching, it would have been a great time to get some more publicity for the 2014 Stingray, which has already set tongues drooling since being unveiled to the public on Jan. 13.
Photo Credit: @NFL_ATL on Twitter
Remember that story about Beyonce doing the Super Bowl halftime show with the 2014 Corvette Stingray? Well, that didn’t happen.
What did happen was the red 2014 Corvette Stingray was on the field during the post game celebration but it got zero coverage by CBS Sports. And despite a tweet from Corvette’s John Fitzpatrick confirming it was the Red Corvette that was in the house, there has been no announcement from Chevrolet regarding the MVP award.
Last year it was announced that General Motors would not be advertising during the Super Bowl game due to the growing costs of the coveted commercial spots. After all, a :30 second spot is fetching upwards of $4 million during the most watched TV event of the year. But a new report from The Detroit Bureau is saying that Chevy may be looking to get back into the game, but will swap advertising costs for product placement. As for the product to be placed, its none other than the 2014 C7 Corvette.
New York Giants Quarterback Eli Manning was named the Super Bowl XLVI MVP after defeating the New England Patriots 21-17 at Lucas Oil Stadium in Indianapolis. For his efforts, Eli was given the key fob to a 2012 Corvette Grand Sport Centennial Edition Convertible during the post game festivities.