Source Interlink Buys Publisher of Corvette Fever for $1.2 Billion

Source Interlink, a distributor of magazines, CD’s and DVDs in supermarkets, discount stores and bookstores announce yesterday that they have agreed to purchase PRIMEDIA’s Enthusiast Media division for $1.2 billion dollars. The Enthusiast Media group is made up of 70 specialty magazines, 90 special interest websites and 65 events. The group posted revenue of $525 million in 2006. Corvette Fever and Vette Magazine are both published by the Enthusiast Media group, along with MotorTrend, Hot Rod and Automobile magazines. The purchase of PRIMEDIA’s Enthusiast Media Group establishes Source Interlink as a vertically integrated company that will publish the magazines and then distribute them in over 110,000 retails stores throughout North America.
Source:
The Tampa Tribune Related:
PRIMEDIA Selling Corvette Fever, Vette Magazines Technorati Tags:
Corvette | PRIMEDIA | Corvette Fever | Vette