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Corvette Ad Watch

Chevrolet and Road America Announce Alliance

by Keith Cornett on February 13, 2011

Chevrolet and Road America Announce Alliance

Official Vehicle Program, Corvette Bridge, and Corvette World Tribute Highlight New Promotional Partnership

DETROIT – Chevrolet and Road America announced a multifaceted marketing partnership today that will put Chevrolet in the spotlight at one of America’s premier racing venues. Chevrolet is now the Official Vehicle of Road America, the renowned Corvette Bridge will return to the historic track, and the Corvette World Tribute will celebrate Corvette’s rich racing heritage.

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[VIDEO] Chevy's Proof | Corvette Racing Victory | 2010 Petit Le Mans

Here is a great new :30 second commercial saluting Corvette Racing’s GT victory at last month’s Petit Le Mans. Tim Allen provides the narration and the new ‘Chevy Runs Deep’ slogan makes an appearance at the end.

GM and Corvette Racing presented the theme of cascade engineering for the 2010 racing season, and appropriately so, this factory race car commercial is the perfect bookend to the Still Buiding Rockets commercial featuring the Corvette ZR1.

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[POLL] Do You Like The New “Chevy Runs Deep” Ad

by Keith Cornett on October 29, 2010

[POLL] Do You Like the

This week Chevrolet introduced a new advertising campaign which debuted during Wednesday night’s Game 1 of the World Series. The ad is narrated by Tim Allen and features the new tagline “Chevy Runs Deep”. 100 years of Chevrolet history is shown including the new Volt and the 2011 Arctic White Corvette ZR1 featured in the “Rockets” ad. Watch the new commercial and then cast your vote whether or not you think the new tagline will be a success for Chevy.

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GM Updates Corvette.com for the 2011 Model Year

by Keith Cornett on August 6, 2010

GM Updates Corvette.com for the 2011 Model Year

GM has officially rolled out the 2011 model year Corvettes on www.corvette.com. The new site features many upgrades to the previous site including a cool new color selector and a new build your own configurator. Customers can search dealer inventories and connect with Corvette’s social media groups through facebook and twitter updates directly on the site.

Check it out at www.corvette.com

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Corvette Ad Watch: 1969 Corvette Magazine Ad

by Keith Cornett on July 16, 2010

Corvette Ad Watch: 1969 Corvette Magazine Ad

You don’t have to beware of substitutes. There aren’t any.

If you thought the “…no substitutes” slogan was a Porsche exclusive, take another look at this ad that appeared back in 1969. In fact, looking specifically at the ’69 model year, the “America’s Only Sportscar” theme was prevelent on several Corvette ads.

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[VIDEO] 2011 Chevrolet Corvette - Still Building Rockets

Once upon a time, a bunch of guys got together with a crazy idea – build rockets that go farther and faster than mankind had ever gone before. It’s nice to know that America still builds rockets – The 2011 Chevrolet Corvette.

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Corvette Ad Watch: 1958 Corvette Dealer Poster

by Keith Cornett on June 6, 2010

Corvette Ad Watch: 1958 Corvette Dealer Poster

NEW… AND INSPIRED!
CORVETTE BY CHEVROLET
AMERICA’S ONLY TRUE SPORTS CAR

In 1958, every Chevrolet dealer in the country received one of these Corvette posters. Chevy ad man Jim Bernardin tells of using the Myron Scott photo and adding the blue racing stripes to give it sports car racing feel.

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Corvette Ad Watch: The 1980 Corvette

by Keith Cornett on January 6, 2010

The 1980 Corvette

“In this ever-changing world, some things endure.”

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Best video game commercial ever…

 

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