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Red Tagged Corvettes?

by Keith Cornett on November 15, 2005

Faced with slowing sales and growing inventories, GM is launching yet another incentive plan combining the two elements car shoppers like the most – one price shopping and employee pricing. Called the Year End Red Tag sale, the incentive runs from Nov 13 through Jan 3rd. It’s not quite employee pricing – but close. The GM Red Tag Sale is offering the “What you see is what you pay” on MOST 2005 and 2006 Chevrolet, GMC, Buick and Pontiac models and the price is based on GM Supplier (GMS) discounts which are generally 2% above the GM employee price. Once again, the offer doesn’t extend to Corvette. Funny how the two elements that consumers love: one price shopping and employee discounts are the two elements that keep Corvettes from being including in these type of promotions. Manufacturers/dealers won’t discount the car that makes them money whatever the price and why offer flat rate pricing when you have the ability to negotiate pricing based on availability.

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